Pre-GA, operators ran each product under its own wallet. Cross-sell needed a hand-off. Players noticed.
From this week, every new operator and every existing partner on the migration path runs on a single wallet. One KYC. One source of truth for limits and exposure. One AML/responsibility layer that sees every product the player touches.
Tier-2 partners running the GA build through Q1 reported a measurable lift on LTV and cross-product activation compared to the legacy split-wallet baseline. Specific figures are partner-reported and stay with the operator. The platform-level point: the friction to a player's first cross-product bet is now zero.